When to use a #hashtag
Social Media, TwitterLike in every election a lot of candidates of in the BC civic elections are rushing to Twitter to get the word out. It is hard to reach a larger group of people in any Network if you haven’t taken the time to build a following. A great way to catch up to lost time is to use what is called a “#Hashtag”




Over the last couple of years I have enjoyed Frithjof’s helpful hints about the effective use of Social Media tools and was constantly impressed with his ability to create effective and engaging communication content.
For this year’s re-election campaign I asked him to help with my digital media strategy and execution. With short notice he designed and implemented an effective strategy, integrating several social media platforms and creating a brand new website.
Frithjof successfully dealt with the particular branding rules of our party and Elections BC as well as creating content that was designed to appeal to a wide ranging audience. Frithjof and his team tirelessly created engaging content including text updates and video features and also did real time reporting of events.
Frithjof is very responsive and able to communicate in a variety of ways so I could always rely on the timely publication of important content during a busy campaign.
I am looking forward to continuing to work with Frithjof as a digital media strategy advisor on my communications team.